| 1 | Advertising and promotion : an integrated marketing communications perspective Belch, George Eugene | |
| 2 | Confessions of shameless self promoters : great marketing gurus share their innovative, proven, and low-cost marketing strategies to maximize your success Allen, Debbie | |
| 3 | Introduction to advertising and promotion : an integrated marketing communications perspective Belch, George Eugene | |
| 4 | Mobile marketing revolution : how your brand can have a one-to-one conversation with everyone Alpert, Jed | |
| 5 | Reader in marketing communications Kitchen, Philip J |